You look at transformation with female leadership

With more than 35 years of experience, Tamara Caballero Velasco has consolidated her name in the financial sector Mexican with his recent appointment as General Director of Banco Multiva in June 2023, thus becoming the first woman in the history of the institution to head the position.

It was in 2022 that Tamara joined Multiva Financial Group as General Director of Government Banking and Infrastructure, along with one of the best groups of specialized bankers in the sector. The results obtained in said management pushed the decision of the Board of directors to hand the board the helm of the ship and guide the institution in better directions.

Within the framework of the 87th Banking Conventionthis April 18 and 19 in Acapulco Guerrero, Tamara shared, in an exclusive interviewthe details about your experience in this new stage of Multiva and the path forward towards 2026.

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As a woman, I have the responsibility to address certain issues that at some point may have been left aside, for example, encouraging more women to participate in the financial field. Another issue is to promote very healthy and humane work environments that focus on the person; That is one of my great challenges: that we manage to have a bank that stands out for being an attractive place to work. Without a doubt we owe it to the people,” said Tamara.

According to the participation of women in the financial fieldthe board believed that a lot of push is needed:

In particular, the financial system is full of men. I coach young people, men and women, interested in financial topics, and I have realized that there are very few women interested. The challenge is to climb the steps, so that you can have a continuous and growing professional career. The challenge is to get there,” she expressed.

*During her career as a banker she has participated in the structuring and financing of more than 500 infrastructure projects.

STRATEGIC TRANSFORMATION

A true root transformation within a company involves changes in all areas or verticals. Iron Bank, the strategic plan of Banco Multivait is a business model with a focus on development, specialization of collaborators, growth of results, sophistication of products and services and the creation of Multiva DNA. This is only the beginning of the transformation project and strategic vision towards 2026.

Tamara detailed the main keys of the projectwhich consists of three stages: Adaptation in 2024, Speed ​​in 2025 and Consistency in 2026each with specific objectives towards innovation, teamwork, operational excellence and results.

The internal reorganization and strategic initiatives aim to build a new work culture, promoting greater corporate identity, flexibility and open communication channels. The main objective of this plan seeks to position Multiva as a leader in its sector, demonstrating commitment to excellence.

2024: THE YEAR OF ADAPTATION

The first year, Iron Bank will be dedicated to integrating advanced technologies and fostering a culture of continuous innovation. This effort will not only improve operational efficiency but also offer customers tailored financial solutions.

2025: GAINING SPEED

With the foundations already established, Multiva will accelerate its growth by expanding its product and service offerings and exploring new markets. Agility will be key, adapting quickly to changing market needs.

2026: CONSISTENCY DEFINES SUCCESS

For 2026, the goal is consistency. Multiva will seek to consolidate its position in the market, maintaining sustained growth and strengthening relationships with its clients.

A PROMISING FUTURE

The Banco Multiva’s vision is clear: to be leaders in the banking sector through a strategy that combines technology, innovation, custom products and a total commitment to quality. This journey towards 2026 will not only transform Multiva, but will also redefine what customers expect from their bank.

A great pillar of the business is to get involved, in a specialized way, in the digital issue, serving the country’s SMEs from a completely virtual platform. We want to digitize Multiva with the help of a robust team to serve 14 thousand small and medium-sized companies in the next five years. With capital, technology and a strategic plan, we must achieve the results we want to achieve,” Tamara concluded.

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