The online casino industry is booming. Revenue in the online gambling market is projected to reach US$100.90 billion in 2024, and this number of users is expected to rise to 281.3 million by 2029, according to data provided by the Statista portal.
One of the most recognized names in the world of online casinos and betting houses is Stake.com. Over the years, the platform has stood out for its innovation by offering virtual versions of poker, roulette, baccarat and other traditional casino games, as well as for creating original products including Plinko.
Stake is also noted as the first crypto casino, or the first betting platform to handle cryptocurrency transactions.
Below we will explore the rise of Stake, starting with its origins in an era of innovation and rapid technological advances.
The rise of the online casino
Online casinos have their roots in the 1990s, when the internet was beginning to become popular. At that time, the first gambling websites were created that allowed users to play their favorite casino games from the comfort of their homes.
These sites, although rudimentary by today’s standards, laid the foundation for what would become a multi-billion dollar industry. Over time, technology improved and online casinos became more sophisticated, offering a wide range of games, from slots and roulette to poker and blackjack.
The rise of online casinos coincided with the rise of internet connectivity and the growing acceptance of online transactions. As more people became familiar with the idea of making purchases and financial transactions over the web, they also became more comfortable with the idea of gambling online.
This led to rapid growth of the industry, with new online casinos constantly emerging to meet the demand of players eager for thrills and entertainment.
Stake: pioneers in crypto casinos and online betting
The online casino Stake It emerged during the rise of online gambling. The company was founded in 2017 by entrepreneurs Ed Craven and Bijan Tehrani. Born in Australia, Craven already had experience creating games of chance having created “Primedice”, a cryptocurrency-based online dice game.
Unlike the other casino gaming websites, Stake distinguished itself by accepting transactions and offering payments with cryptocurrencies such as Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC), Tether (USDT), Dogecoin (DOGE), Ripple (XRP) and Binance USD (BUSD) among others. This made them the pioneers of the platforms that would later become known as “crypto casinos” or crypto casinos in Spanish.
In 2020, Stake.com launched its online sportsbook, giving its users the opportunity to bet on sporting events in football, American football, tennis, basketball, cricket and other sports.
In December 2021, Stake launched in the United Kingdom in partnership with TGP Europe. Shortly after, in August 2022, the company opened Stake.us to offer service to players in the United States.
Just three years after its launch, Stake.com became one of the most popular online betting and casino games providers, with revenue reportedly reaching US$2.6 billion in 2022.
Today, Stake is available to casino players and gamblers located in various territories in Europe, Asia, Africa, Oceania and Latin America. Argentina, Bahamas, Bolivia, Brazil, Canada, Chile, Colombia, Costa Rica, Ecuador, Guatemala, Mexico, Panama, Peru, Uruguay and Venezuela are the Latin American countries from which the platform is accessible.
Plinko and other games of chance
Committed to innovation, Stake has been characterized by creating original games of chance. The casino game Plinko, for example, is exclusive to this platform. Inspired by the Japanese arcade game, Pachinko, Plinko is played on a board with a pyramid of pins descending through predetermined rows to jackpots at the bottom containing multiplier prizes.
When players press the bet button, a sphere is released at the top of the pyramid, which falls through the rows, bouncing off the pins as it travels towards one of the prize pots below. Wherever it lands, the multiplier prize is awarded.
Plinko was also introduced to the public in the 80s, through the famous American show “The Price is Right”. Over time, it became one of the most popular games on the show and an integral part of its legacy.
Nowadays, playing Plinko is especially popular among staking users, as players can choose the level of risk. This can be low, medium or high. Similarly, the number of rows (between 8 and 16) can be selected before starting the game.
In addition to Plinko online, Stake has developed other original casino games, such as Mice, Dice, Limbo, Crash, Dragon Tower, Diamonds, among others.
Slots
At Stake, users not only play Plinko, but also slots or slots popular ones like Sweet Bonanza, Gates of Olympus, and Tome of Life. In general, slot machines or slot machines are usually one of the most popular online casino games among Internet users.
The game mechanics are simple. Players simply select their bet and the number of paylines they wish to bet on, then spin the reels and wait for winning combinations to appear.
On the platform, users can find more than 3,000 different slots.
Global recognition and lucrative partnerships
Stake has become one of the most recognized casino brands not only for original games like Plinko, but also for its sponsorships and agreements with renowned celebrities and athletes. This has allowed the company to create brand awareness and connect with more diverse audiences around the world.
Some of the most recognized collaborations include:
Drake
Drake, whose real name is Aubrey Graham, is known for his musical talents and business ventures. The Canadian artist joined Stake under the username “DeepPockets6” in December 2021. In just two months, he wagered more than $1 billion worth of cryptocurrencies on various sports and casino bets.
Since the beginning of his time on Stake, Drake has been open about his experiences with his fans. In February 2022, for example, he shared a photo of himself playing live roulette while courtside at a Toronto Raptors game. In addition to casino games, the artist has bet on several sports leagues, such as the UFC, NFL, and NBA.
After becoming a VIP member, Drake officially became a partner of Stake. The partnership, announced in 2022, was considered “inevitable” by the Canadian rapper. According to the cryptocurrency casino, the partnership was formed based on mutual appreciation between the megastar and the product, with co-founder Ed Craven stating: “Drake has been an active member of our global community for a few months, so next step and the natural evolution in the relationship was for us to collaborate on a stream.
The partnership saw the artist host interactive connectivity evenings with his fans.
Sports
Throughout its relatively short history, Stake.com has managed to secure lucrative sponsorship deals with several sports teams and individual athletes.
In the world of football, Stake.com is the main sponsor of several teams. One of them is the English Premier League club, Everton FC, with nine titles in the top flight of English football, five FA Cups and one European Cup. The deal sees the Stake logo adorn the men’s and women’s team jerseys in a multi-year deal. Additionally, Stake.com is the main partner of Esporte Clube Juventude (Brazil) and Enyimba Football Club (Nigeria).
Stake has also been involved in Formula 1. The cryptocurrency casino joined Swiss team Sauber as a co-sponsorship partner for 2023. Shortly after, they elevated the partnership to the level of sole title partner, including full naming rights to the operation for the 2024 and 2025 seasons.
In the UFC (Ultimate Fighting Championship), the online casino has achieved partnerships with prominent mixed martial arts professionals, including Alex Pereira, Israel Adesanya, Alexandre Pantoja and Jailton Almeida.
eSports
eSports, short for electronic sports, are video game competitions organized at a professional level, where individual players or teams compete against each other in various video game titles. These events often have cash prizes and attract a large audience both online and at in-person events.
eSports encompass a wide range of video game genres, from real-time strategy games to first-person shooters and fighting games.
With the growth of technology and the popularity of video games, eSports has become a multi-billion dollar industry, with professional teams, sponsors and dedicated leagues competing globally. In this emerging industry, Stake has secured important partnerships.
Stake.com has partnered with esports organization Team Secret, both of whom have won several eSports tournaments.
Growing the user base through promotions
In addition to creating popular casino games like Plinko and establishing lucrative collaborations with athletes and celebrities, Stake’s widespread popularity is due in part to its numerous daily and weekly promotions and offers. Players can expect everything from bonuses to ongoing raffles throughout the year.
Stake.com is also known for having one of the best VIP programs in the cryptocurrency casino world. Becoming a VIP member provides users with numerous attractive benefits and exclusive offers. One of them is the opportunity to receive a new bonus every week and every month based on the games the user has recently interacted with.
Another advantage is the possibility of “promoting” with each bet placed, climbing through six levels: Bronze, Silver, Gold, Platinum I-III, Platinum IV-VI and Diamond.
Streaming: connecting with players
Stake has taken advantage of the proliferation of casino game streaming in recent years. Casino streamers broadcast their gaming sessions, allowing viewers to watch the player’s action in real time while participating in chat conversations with the streamer and other viewers. These people often play various casino games, including slots, blackjack, roulette, poker, and more.
However, recently renowned streamers such as Roshtein and LosPollosTv have broadcast their Plinko sections. Roshtein, who has 1 million followers on the Kick streaming platform, is a big Plinko enthusiast. On the other hand, LosPollosTV also plays Plinko regularly, sharing recommendations with its audience of 600 thousand followers.
The reason behind Plinko’s success on streaming platforms is due to several factors, including its simplicity, high entertainment value, and interactive nature.
In conclusion
Stake is an online casino and betting house, which emerged in 2017 amid the rise of online gambling and cryptocurrencies. He quickly managed to captivate his audience through original products such as the Plinko. Other influential factors in its success were associations with celebrities such as Drake and sponsorships of football teams and individual athletes.
Likewise, it has managed to captivate its users through exclusive and abundant promotions. Added together, these factors have enabled international brand awareness as well as loyalty from the user base, who remain motivated thanks to the numerous rewards.
#Story #Stake.com #Creators #Online #Plinko #Crypto #Casino #Pioneers
2024-05-04 03:36:23
