Yemeksepeti received two awards on the Istanbul Advertising and marketing Awards 2024.
Consistent with the commentary made by way of Yemeksepeti, Istanbul Advertising and marketing Awards, which evaluates advertising processes within the Turkish industry global, rewarded essentially the most a hit tasks of the field in 6 primary classes this 12 months. Greater than one thousand tasks, starting from design to product building, from logo communique to after-sales products and services, have been meticulously tested by way of an impartial jury.
Yemeksepeti completed luck with two other tasks on the Istanbul Advertising and marketing Awards 2024 award rite held at Zorlu PSM. “Let Your Pleasure Be with Yemeksepeti” undertaking, “Company Logo Verbal exchange”; The “Global Cat Day/Turşuhan” undertaking received the award within the “Virtual Advertising and marketing Marketing campaign by means of Social Media” classes.
Each tasks contributed to the corporate’s business plan
The Let Your Pleasure Grow to be with Yemeksepeti undertaking, which used to be applied in step with Yemeksepeti’s renewed logo identification and technique, reached its target market with a brand new positioning that targets to change into customers’ demanding moments into delightful moments.
The marketing campaign completed a 1.2 level build up within the rating of being the primary logo that involves thoughts in its first month. The result of the “Logo Carry Survey” carried out on YouTube and TikTok platforms confirmed a vital build up in logo recall and choice. The selection of orders grew by way of 26 p.c in September 2024 in comparison to the similar month of the former 12 months.
The Global Cat Day/Turşuhan undertaking, which appeals to animal enthusiasts, reached a large target market with inventive content material printed on TikTok and Instagram. The undertaking, which highlights the meals class inside the scope of Global Cat Day on August 8, completed prime viewing and interplay charges. Whilst 11 million perspectives have been completed on TikTok, this determine used to be reached at 60 p.c lower price.
All through the marketing campaign duration, “Yemeksepeti Marketplace” orders larger by way of 55 p.c, whilst the selection of merchandise added to the basket larger by way of 94 p.c.
#Yemeksepeti #Received #Awards #Istanbul #Advertising and marketing #Awards