Tourism promotion with strategic making plans

The plan drawn up by means of the municipal authority for the promotion of the vacationer vacation spot “Ioannina” used to be evolved lately in a press convention given by means of the deputy mayor for Tourism, Christos Tatsis, in conjunction with the mayor’s particular adviser on tourism, Stefanos Zervas, and the pinnacle of the dept of tourism of the municipality of Ioannito, Eleni Basogianni.

What used to be emphasised is that all of the movements and tasks which have been deliberate and applied are in keeping with a selected strategic building plan which is the information in keeping with which our area is promoted as a vacationer vacation spot.

“Fashionable tourism techniques have now long past past the standard mind-set and appearing and feature turn into a box of complicated operational processes, the place the systematic manner, making plans, coordination of movements, innovation and naturally the efficient control of all processes and to be had sources, herbal and human, act as figuring out components of good fortune”, mentioned Mr. Tatsis to begin with.

He then referred to some great benefits of Ioannina but additionally the way in which they must be highlighted in goal markets, thus strengthening the location of the area at the vacationer map as a top quality commute vacation spot.

Particularly, Mr. Tatsis emphasised, the up-and-coming vacation spot “Ioannina” must be promoted, making the most of all of the comparative benefits it has over different equivalent locations, with the making plans and implementation of a sequence of movements and movements over the following two years, corresponding to attracting guests to all the way through the yr.

He referred to the prerequisites required for the entire above to occur, which might be as follows:

• Synergy of the Municipality of Ioannita with all of the municipalities of P.E. of Ioannina, the Chamber, the pro Associations of Tourism, Catering, Cultural Businesses/Organizations, the College of Ioannina, the City of Ioannina and naturally the Area of Epirus for not unusual technique and concentrated on.
• Adoption of a specialised and unified political technique for the promotion of the ‘Emblem Title’ of the world and the entire Tourism Product, by means of the marketers and the Municipality
• Movements to cut back absolutely the dependence of the area on specific-exclusive markets
• Reinforcement and fortify of the brand new enriched Vacationer Product and the Advertising Combine
• Additional usage of the “B.Pyrros” airport. Direct reference to Heraklion and particularly with Germany as asked by means of the municipality of Ioannina, the International Council of Epirus In another country, native Businesses and Associations, in addition to generation corporations running in Ioannina.
• Highlighting the standard traits and extroversion of Ioannina, aiming to draw upper financial degree guests, businessmen, scholars, congressmen and vacationers.
• Building of essential trade family members between Greeks and foreigners from the sectors of tourism, schooling and industry, which can result in the realization of commercial agreements, with direct advantages to the native financial system.

For his phase, the mayor’s particular adviser on tourism, Stefanos Zervas, referred to the good effort being made to spotlight the vacationer made of Ioannina, striking specific emphasis at the building of the strategic plan for the advance of tourism, whilst the pinnacle of the tourism division of of the municipality of Ioannina, Eleni Basogianni, referred to the promotion movements which have been applied so far, in addition to the ones which might be ongoing and deliberate to be applied at some point.