People don’t like to be sold to, people like to buy, that is the premise of the book Do you sell or are you bought?
If you are looking to build a successful sales team, you can find a guide on how to do it in “Do you sell or do they buy you?”, a text by Iván Lavín López and Rodrigo Pérez Garza, which seeks to provide entrepreneurs with the tools to do so, a process that begins with … Read more
