Denizli Chamber of Industry Organized Competitive Foreign Trade Intelligence Trainings

Denizli Chamber of Industry (DSO) has launched an important training program to increase the competitiveness of exporting companies and contribute to their success in international markets. Competitive Foreign Trade Intelligence Trainings were held within the scope of the project implemented under the roof of DSO Academy with the support of the European Union.

Denizli Chamber of Industry (DSO) continues to contribute to Denizli and Denizli industry with the training and projects it has implemented. In order to increase the competitiveness of exporting companies and to ensure that they are more successful in international markets, DSO has launched the ‘Competitive Foreign Trade Intelligence Training’ under the roof of DSO Academy. The trainings given within the scope of the project titled “DSO E-export & Export Intelligence Academy” with the contract number TREESP1.3.FoW/P-03/329, financed with the support of the European Union and the Republic of Turkey within the scope of the “Employment, Education and Social Policies Sectoral Operational Program” of the Instrument for Pre-Accession Assistance (IPA) between Turkey and the European Union, were hosted by Selim Kasapoğlu, Chairman of the Board of Directors of Denizli Chamber of Industry.

President Kasapoğlu said, “As Denizli Chamber of Industry, we established DSO Academy with the support of the European Union in order to increase our city’s exports. We have been providing these trainings for a certain period of time for our companies that care about their exports and want to increase their exports and for those who want to specialize in this field. It becomes more possible to achieve our goals with the right market and the right strategy. With these export-oriented trainings that we have implemented; we want to contribute to Denizli industry and make Denizli companies stronger in international markets. Hopefully, these trainings will be beneficial for our companies and you.”

In the trainings given by DSO Industry and Reporting Manager Erhan Aslan and DSO Export Transactions and Incentives Specialist Aslı Öztürk; foreign trade and competition intelligence, commercial information and intelligence, target market research, target market matrix preparation were conveyed to the participants. In the trainings organized with the aim of maximizing Denizli’s export potential; participants have the opportunity to learn detailed information on subjects such as basic risks of export, export marketing and data analytics. In the trainings held with 80 participants in 4 different groups; information was given on the processes of collecting, analyzing and evaluating strategic information related to international trade using new generation foreign trade intelligence, digital technologies and data analytics.

With these trainings, it is aimed for companies to become more competitive by determining the right strategies in international markets. Companies participating in the training program will strengthen their export strategies and increase their success in international markets. After the trainings, it was stated that DSO Foreign Trade Intelligence Center will continue to provide support to DSO Members in finding new markets and customers. – DENİZLİ