2024-03-15 00:52:17
The luxury Spanish fashion house, Balenciaga, once again found himself at the center of controversy. After its attempt at little innovation, the towel skirt, which caused the anger of thousands of informed users on social networks, the prestigious brand decided to launch its also utilitarian adhesive tape bracelet.
Fashion is risky and daring. Brands and different designers around the globe constantly seek to re-create themselves, in order to bring great novelty to critics and buyers around the world, as well as to admire those who enjoy this art. However, in the desire to create something newsworthy they often fall into the banal and even the burlesque.
Paris Fashion Week brought surprises: an adhesive tape bracelet is the brand’s new “jewel”
At Paris Fashion Week, the famous fashion house Balenciaga presented its new collection where it gave something to talk about. One article in particular caught the attention of the attendees and this accessory was later published on social networks, due to the impact it generated on viewers.
The viral article was nothing less than duct tape. Thus, this artifact was presented as the surprise accessory of the night: a bracelet in the shape of packing tape that in its circular structure expresses the name of the fashion house, imitating the inscriptions of a brand of adhesives and commercial stationery.
About 3 thousand euros: both the accessory and its price caused outrage among users
The value of this piece from the luxury brand would be around 3,000 euros, about $2,791,302, being a roll of adhesive tape that has the name of the brand inscribed in blue and orange colors.
The video had a lot of impact among users of different social networks, who expressed their disagreement, surprise and even joked with the brand’s announcement. “Balenciaga is laughing at us,” claimed one Internet user while another user decided to take it more pleasantly: “Haha, if you’re a teacher you were in fashion a while ago,” he joked.