Nattawut Kulkaew, a futures researcher from MQDC’s FutureTales LAB, revealed future business trends for 2024 at the Future Trends Forum, important information for entrepreneurs and investors looking to adapt and plan for the future.
1. Aging reinvented: The aging society is increasing rapidly.
We must create a society where all ages can work. Taking into account the changing social and demographic structure Making products and services accessible and satisfying the needs of people of all age groups
Businesses worth investing in: Businesses that focus on developing innovative products, products and services, including housing and areas within cities that better meet the needs of people of all ages.
2. Instant Self-Care: Take care of your health by taking care of yourself.
93% consider healthcare their number one priority. Health-related activities are increasing rapidly. It grows more than 10% per year
Activities worth investing in: Exercise spaces, healthy food, and apps that help plan lifestyles that help create good health
3. Mental health in every breath A good mind is the basis of a good quality of life.
Research Reveals Problems in the past that seemed unrelated to mental health are now relevant. By 2015-2021, there will be one million people with mental illnesses in the system. A 1 degree Celsius increase in global temperature will result in 2.2 deaths among psychiatric patients.
Businesses worth investing in: Businesses linked to infrastructure systems to prevent, treat, promote and restore mental health.
4. Pawrent Economy: Market growth for pet lovers.
Pets have become family members for people in urban society who need an anchor and emotional refuge.
Businesses worth investing in: Pet care business Hospital Insurance business including various technologies and applications this makes humans understand pets more
5. Merged Multiverses Merging multiverse worlds
Agree to sell personal information in the multiverse without creating a disaster later
Companies worth investing in: Companies that can benefit from the connection between the real and virtual worlds, such as fashion products that use virtual touch technology. Catering businesses using scent generation technology, etc.
6. Resurrection of craftsmanship Rebirth of the craft market
The craft market is emerging in the world of technology. that helps fill our hearts well Because something that is too perfect may not be what we are looking for. The new creative market could generate growth of up to 4.5%.
Businesses Worth Investing In: Small manufacturers who can use the Marketplace platform can have room to build their brand and grow their business quickly.
7. Personal path to spirituality Leading the country with the Mutelu economy
In a society that pushes us to succeed It makes us focus on success, not on the method. Therefore, everything must support our confidence. To create encouragement in life
Businesses worth investing in: supporting businesses linked to the faith economy. The government sector plays a role in determining that the business model is verifiable and transparent. and transform it into soft power
8. Odd jobs on the rise: Unconventional but creative careers.
58% of workers have more than two sources of income and 43% of students earn money through online work. Unusual careers respond to people’s changing needs.
Businesses worth investing in: Service businesses that meet the needs of the busy life of urban society will become a factor that creates more income for the new generation. This is an activity that emphasizes service on a regular basis and is non-binding. And a platform has been created to allow service providers and users to easily communicate with each other, for example by hiring a housekeeper. Provide services to help purchase products, etc.
9. Cost-Effective Activism: Social activities that are easy and realistic to do.
Social projects can no longer be implemented only occasionally. This must be done continuously to take society to a better place.
Companies worth investing in: activities related to environmental protection, waste reduction, various platforms It is an exchange of recycled objects. or an application that helps facilitate participation in social activities, etc.
10. Priority “Nature first”. Nature must come first.
It’s not just us who want to grow the organization. Society will increasingly look at our every action. and asked for proof of sincerity in taking care of nature Not by choice But it is a way of survival.
Businesses worth investing in: Business organizations that enhance green space. or have policies that care about the environment There will be greater support from consumers, for example by building houses that reduce energy consumption. Invest in the creation of green spaces for public use, etc.
With these business trends set to be commonplace in 2024, we have a picture of new changes and challenges. that organizations and investors face Preparing for and adapting to these trends is not only critical to maintaining business stability and growth. But it is also an opportunity to create new innovations. that will lead our company and our society towards a sustainable future
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2024-01-16 15:10:27
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